If the first most dangerous statement in Networking is “why do we do things this way? Answer: because we always have.”, then the second most dangerous statement is “I don’t go to networking events because no one is buying my services right now”. This was a statement I heard often at the beginning of the pandemic. This is all about your mind set. I have seen two different people with the same type of business, one with great sales and one not so great. Why are they different? It’s all in the attitude. Things have changed a lot this year, including networking. Now is not the time to wait for in person networking events to come back, because that might never happen. It may be the way you have always done it, but now is the time to adapt. Change your mind set. The way I have adapted is with online networking. As a business owner, we need to keep our connections current, we need to keep networking to meet new people, we need to keep growing our businesses. Right now, it is not possible to do things the way they have always been done. If you wait, it may be too late. It may not be easy but, make the changes you need to keep moving forward.
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Kevin Willett is the Author of One Connection How you can grow your business (and change the world) one connection at a time. The business networking book is available on Amazon. Purchase One Connection on Amazon
Kevin is also the CEO of the Friends of Kevin Networking Group and the New England B2B Networking Group. Please connect with him on social media to hear about his upcoming business networking events
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