What is Brand Equity, and Why Is It Important?
Brand equity is particularly crucial for the franchise business model as it establishes customer trust and contributes to the overall sustainability and growth of the franchise system. Both franchisor and franchisee will benefit when there is an emphasis on brand equity. Learn more
Choose a Business Structure for Your Franchise
Choosing the right legal structure is critical to the success of any business, whether starting from scratch or starting a franchise. A franchise can operate under all business structures; however, each type has advantages and disadvantages. Learn more
MAR 13: Is Entrepreneurship Your Next Step?
MAR 18: Learn How to Fund Your Franchise Business Venture
Our Roadmap to Success booklet is your essential guide to business ownership.
DANA HALL
FranNet of Boston
[email protected]
978.239.2665
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